Children's playground（1）

Children's playground（1）

With the liberalization of the two-child policy and the current major "post-80s" parents' renewal of their educational concepts, the direction of infants and young children's daily leisure consumption in the family has become more obvious, and the baby economy based on family consumption has undoubtedly become more and more The children's playground is one of the most important subdivisions of commercial complexes favored by the third living space. There are two main types of children's playgrounds: outdoor children's expansion playground and indoor children's playground. Outdoor parks are mainly set up in parks or other public areas. They combine sports, expansion, entertainment and education, and are often integrated into the children's park in line with local scenery or historical culture, so that children can learn from textbooks while playing. The knowledge gained. Indoor children's playgrounds have different themes and investment scales, and the quality of the projects is uneven. There is no unified model and standard. Children's playground equipment and implementation are basically the main attraction points.

According to industry insiders, due to the lack of mandatory quality and safety standards, the quality of children's playgrounds is uneven. Operators often do not have testing equipment and testing capabilities, and cannot find hidden dangers in time. Under the impact of large-scale commercial development and strong e-commerce, "experience" has become the highlight of commercial projects. Therefore, market participants should actively carry out personalized, diversified and customized designs for children's activity space and content. At the same time, new technologies should be continuously integrated into the construction of children's playgrounds to provide children with multi-scenario immersive play experience, so as to extend children's stay time and consumption frequency as much as possible.